Studio
We are the strategic and creative partner of innovative companies.
TGS Design philosophy
20 ans du réseau Aktantis
Recherche
Visite de l'usine d'un client
Citation
Bureau
Vision
Design is not cosmetic.
It's strategic.
A strong brand is not a luxury, it is the oxygen that allows a company to breathe, grow, and attract talent and capital. We believe that a company transformed by its image is a company that can finally project itself towards its most daring ambition.
Strategy
Strategy is the foundation that guides all of your brand decisions. Through immersive strategic workshops, we extract your vision, clarify your positioning and precisely define who you are, what you contribute and why you matter. We analyze your market, identify your differentiating opportunities and build a powerful narrative that embodies your values and engages your strategic audiences. This phase transforms your technical expertise into a clear and memorable competitive advantage.
Deliverables
Strategic workshops
Market and competition analysis
Brand positioning
Brand platform
Visual identity
The visual identity is the embodiment of your strategy. We create consistent, scalable, and memorable design systems that reflect your positioning at every touchpoint. From the logo to the complete creative direction, each element is designed to reflect your uniqueness, strengthen your credibility and make an impression. Our visual identities are formalized in a comprehensive brandbook that ensures the autonomy of your teams and the coherence of your brand over time.
Deliverables
Creative direction
Visual identity
Design system
Brandbook
Digital
Your digital presence is the first contact with your audiences. We design powerful web experiences that combine aesthetics, functionality and business strategy. Through UX/UI design and custom development, we create sites and interfaces that faithfully embody your brand identity. Each digital project is designed to strengthen your positioning, engage your audiences and support your growth.
Deliverables
UX / UI Design
Websites
Product
Development
Deployment
Your brand lives through a multitude of touch points. We ensure the consistent deployment of your identity on all your communication media, whether digital or physical. From advertising campaigns to event materials, including motion design and social networks, we ensure that each activation reinforces your positioning and creates a memorable brand experience for your audiences.
Deliverables
Campagne
Motion Design
Decks
Event support
Social medias
Faire la meilleure chose
Chaque décision poursuit l'excellence, pas la facilité.
Réduire à l'essence
Épurer jusqu'à la forme la plus pure, préserver l'âme.
Itérer pour mieux concevoir
Chaque itération rapproche le design de sa forme la plus juste.
Systèmes adaptatifs, pas identités rigides
Concevoir des identités qui s'adaptent et évoluent.
Intelligence plutôt que décoration
Le design doit penser, s'adapter et se transformer.
La clarté est la complexité résolue
Simplicité qui respecte la profondeur.
La qualité est un marathon
L’effet cumulatif prime sur les percées miraculeuses.
Créer son propre feu
Innover, ne pas imiter.
Who we are
An independent studio at the service
of technical brands.
5
years of experience
in your sectors
in your sectors
We are two co-founders, passionate about design and its impact, and raised in industry and healthcare settings. The creation of this studio is the result of a common ambition to transform the brand image of sectors that we know well into major business assets for these companies.
François and Hugo
François and Hugo
+ 30
customer projects completed
Publications
